Department: | Business Development |
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Position: | Email Marketer |
Role and responsibilities: |
· Create various email lists and campaigns · Create email templates · Test every campaigns success · Determine email marketing KPIs · Develop and present reports on a weekly basis · Develop a lead generation strategy · Create smart email lists · Analyze data to get smart insights · Suggest methods for improvements · Segment lists based on behaviours like past email engagement and website interactions · Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email. |
Requirements: | · Any graduation or equivalent working experience · Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics · Proficient using marketing automation technology · Knowledge of latest digital marketing trends · Experience with email automation tools · Sense of ownership and pride in your performance and its impact on company’s success · Critical thinker and problem-solving skills · Team player · Good time-management skills · Great interpersonal and communication skills · Tools: Zoho, MailChimp, Sendgrid etc… |